{"id":23533,"date":"2024-04-08T11:33:58","date_gmt":"2024-04-08T09:33:58","guid":{"rendered":"https:\/\/ggba.swiss\/impaakt-unveils-how-sustainable-to-me-service-for-personalized-sustainable-investing\/"},"modified":"2024-04-08T11:38:10","modified_gmt":"2024-04-08T09:38:10","slug":"impaakt-lance-le-service-how-sustainable-to-me-pour-des-investissements-durables-personnalises","status":"publish","type":"post","link":"https:\/\/ggba.swiss\/fr\/impaakt-lance-le-service-how-sustainable-to-me-pour-des-investissements-durables-personnalises\/","title":{"rendered":"Impaakt lance le service \u00ab\u00a0How Sustainable to Me\u00a0\u00bb pour des investissements durables personnalis\u00e9s"},"content":{"rendered":"\n

La fintech genevoise Impaakt<\/a> a lanc\u00e9 \u00ab How Sustainable to Me \u00bb, un service qui vise \u00e0 changer la mani\u00e8re dont les investisseurs \u00e9valuent la durabilit\u00e9 d’une entreprise. Cet outil de pointe permet aux clients de d\u00e9finir leurs propres crit\u00e8res pour les entreprises durables, s’\u00e9loignant ainsi de l’approche unique souvent dict\u00e9e par les banques. Disponible en version b\u00eata jusqu’\u00e0 la fin du mois d’avril, avec une version mobile qui sera lanc\u00e9e officiellement, ce service d\u00e9mocratise l’investissement durable en offrant un acc\u00e8s gratuit \u00e0 une plateforme o\u00f9 les utilisateurs peuvent \u00e9valuer et noter 5’000 entreprises sur la base de leurs valeurs individuelles en mati\u00e8re de durabilit\u00e9.<\/p>\n\n\n\n

Soutenu par la FONGIT<\/a>, Impaakt a toujours innov\u00e9 en int\u00e9grant des crit\u00e8res personnels de durabilit\u00e9 dans les strat\u00e9gies d’investissement, un engagement qui a attir\u00e9 pr\u00e8s de USD 8 millions de financement et favoris\u00e9 la cr\u00e9ation d’une communaut\u00e9 de 25’000 contributeurs<\/a>. Leurs efforts ont abouti au d\u00e9veloppement d’outils qui mettent en \u00e9vidence les entreprises en tant que \u00ab h\u00e9ros de la durabilit\u00e9 \u00bb ou \u00ab m\u00e9chants \u00bb d’un point de vue centr\u00e9 sur l’utilisateur, rendant l’\u00e9valuation de la durabilit\u00e9 plus subjective et plus personnelle. En outre, la plateforme permet de cr\u00e9er des listes d’exclusion personnalis\u00e9es et de d\u00e9couvrir des produits d’investissement qui correspondent aux convictions de l’utilisateur en mati\u00e8re de d\u00e9veloppement durable.<\/p>\n\n\n\n

Une approche personnalis\u00e9e de l’investissement durable<\/h4>\n\n\n\n

Bertrand Gacon, CEO d’Impaakt, a soulign\u00e9 la double utilit\u00e9 de la plateforme : impliquer les entreprises dans l’\u00e9valuation de l’impact sur les parties prenantes et permettre aux banques et aux fonds de pension de s’aligner sur les pr\u00e9f\u00e9rences de leurs clients en mati\u00e8re de d\u00e9veloppement durable. Ce service t\u00e9moigne de la vision d’Impaakt qui consiste \u00e0 faciliter un lien plus profond entre les valeurs individuelles et les choix d’investissement, r\u00e9pondant ainsi au d\u00e9fi du \u00ab\u00a0greenwashing\u00a0\u00bb (\u00e9coblanchiment) dans le secteur de l’investissement.<\/p>\n\n\n\n

Alors qu’Impaakt se pr\u00e9pare au lancement officiel, la phase b\u00eata a pour but de perfectionner la plateforme sur la base des premiers commentaires des utilisateurs. Cette initiative renforce la position d’Impaakt en tant que leader dans le domaine des donn\u00e9es sur le d\u00e9veloppement durable et de l’\u00e9valuation d’impact, tout en soulignant son engagement \u00e0 offrir des outils qui permettent une approche personnalis\u00e9e de l’investissement durable.<\/p>\n","protected":false},"excerpt":{"rendered":"

La soci\u00e9t\u00e9 genevoise Impaakt red\u00e9finit l’investissement durable gr\u00e2ce \u00e0 un outil unique qui permet aux utilisateurs d’aligner leurs investissements sur leurs valeurs personnelles.<\/p>\n","protected":false},"author":6,"featured_media":23530,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"mc4wp_mailchimp_campaign":[],"footnotes":""},"categories":[848],"tags":[1178,1204,1157,1139],"class_list":["post-23533","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finance","tag-fintech-fr-2","tag-social-entrepreneurship-fr-2","tag-software-fr-2","tag-sustainability-fr-2"],"acf":[],"yoast_head":"\nImpaakt lance un service pour des investissements durables<\/title>\n<meta name=\"description\" content=\"Impaakt d\u00e9voile un outil unique qui permet aux utilisateurs d'aligner leurs investissements sur leurs valeurs 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