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Jimmy Jackson

GGBa’s creative Jimmy Jackson campaign, blending humor and storytelling to promote Western Switzerland, has won one of the prestigious Réseau Place Économique Suisse awards for innovative communication.

Jimmy Jackson campaign wins 2024 Réseau Place Économique Suisse award

25 November 2024

In the competitive world of economic promotion, standing out from the crowd can be a challenge. From 2023, GGBa did just that by introducing a concept that blended humor, storytelling, and strategy: Jimmy Jackson, the fictional CEO of Jackson Quantum Ventures.

Jimmy Jackson’s journey from fiction to award nominee

22 October 2024

Hello, all you fans of higher and lower education out there! It’s Jimmy Jackson, with another installment of my incisive, almanac-like Swiss knowledge builder, “#AskJimmy.”

“Ask Jimmy” Part 3: Those educated Swiss!

12 March 2024

"GA" is basically a pass that is valid for every train, every bus, every tram, every boat, and possibly every horse in Switzerland

“Ask Jimmy” Part 2: Getting around in Switzerland

14 February 2024

I guess most people are too shy to publicly reveal how ignorant they are about #Switzerland and all its wonders – but that’s what “Ask Jimmy” is all about: changing that ignorance to confident knowledge!

Introducing “Ask Jimmy”! (Part 1 – Culture by Jimmy Jackson)

30 January 2024

The European headquarters for Jackson Quantum Ventures, my high-flying, hyper-dynamic company, leader in its field and innovator par excellence, will be in SWITZERLAND.

Why I Chose Switzerland! (Part #7 by Jimmy Jackson)

28 November 2023

There's a big difference between countries where we could set up our headquarters.

Narrowing down the choices (Part #6 by Jimmy Jackson)

13 November 2023

Greetings to all you followers, friends, and fans out there! I’m happy to have you along on my adventure, #LookingForAEuropeanHQ.

What I’m Looking For: My Top Ten Criteria (Part #5 by Jimmy Jackson)

2 November 2023

A Call to My Mentor: His 3 tips for locating a European HQ (Part #4 by Jimmy Jackson)

25 October 2023

It’s all just overwhelming.

I need help! (Part #3 by Jimmy Jackson)

18 October 2023

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