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Sparrow Analytics secures EUR 2 million to expand its environmental monitoring solution

Tech

25 March 2024

Founded in 2021 by Maxim Interbrick (left) and Elshad Hajiyev (right), Sparrow Analytics has made a name for itself by developing mobile sensors, known as Sparrow Node, that attach to vehicles to scan and measure urban environmental parameters in real-time. Founded in 2021 by Maxim Interbrick (left) and Elshad Hajiyev (right), Sparrow Analytics has made a name for itself by developing mobile sensors, known as Sparrow Node, that attach to vehicles to scan and measure urban environmental parameters in real-time. | © Sparrow Analytics

Sparrow Analytics, a Vaud-based start-up specializing in advanced environmental analytics, has successfully closed a EUR 2 million seed financing round.

Sparrow Analytics has successfully secured EUR 2 million in seed funding, marking a significant leap forward in its mission to revolutionize urban environmental monitoring. Its innovative solution allows for the continuous monitoring of urban air quality, road conditions, and other critical data, aiming to foster a cleaner and more sustainable future.

With investments from Ground Capital and Ascending Productions, Sparrow Analytics is gearing up to strengthen its Swiss-based technical team through the recruitment of specialized engineers. The company also plans to launch the next two iterations of its flagship product, Sparrow Node, with enhancements aimed at boosting performance, reducing costs, and expanding measurable parameters. COO Maxim Interbrick highlighted the importance of this phase, stating: “Additionally, efforts are underway to finalize the patent pending process, safeguarding the proprietary Swiss technology, algorithms, and methodologies honed over the past 3.5 years.”

Building on its success since the last angel funding round in October 2022, Sparrow Analytics aims to broaden its market reach. The company has set its sights on expanding within the Swiss market and forging strategic partnerships with major entities, including a notable French conglomerate and FedEx fleets. These collaborations, along with discussions with the Universal Postal Union and the Austrian Post, signal Sparrow Analytics’ ambition to make significant inroads into global markets, including the United States.

Continued success on the international stage

To support its growth and market penetration, Sparrow Analytics plans to expand its sales team both in Switzerland and internationally. The team will focus on promoting innovative products such as the Address-based Air Quality Index and personalized air quality reports, targeting both local and global markets.

As part of its expansion strategy, Sparrow Analytics’ goal is to make a significant impact in the Swiss market before expanding its reach to Europe and the United States. The company plans to establish a presence in at least 10 key European cities, including Paris, London, and Madrid, and target 10 cities in the U.S., with San Francisco among them. This strategic expansion underscores Sparrow Analytics’ commitment to leveraging its regional and global reach to maximize its presence and influence in key markets.