
Preserving the Spirit of the Montreux Jazz Festival in a Shifting Industry (A Conversation with Mathieu Jaton)
2 July 2025

How do you preserve a cultural icon while making it thrive in a changing world? In this episode of Getting Serious, Woody Wade sits down with Mathieu Jaton, CEO of the Montreux Jazz Festival, to explore the delicate balance between tradition and reinvention.
From working alongside Claude Nobs to navigating the digital age and global expansion, Mathieu Jaton shares candid insights into the business of music, the festival’s legendary archives, and why Montreux remains a magical meeting point for artists and audiences alike.
Whether you’re a music lover, a brand builder, or simply curious how creativity and leadership intersect, this episode will strike the right chord.
This episode is available on YouTube and Spotify.